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Street Food Corner
2024
Street Food Corner is the name of a street food restaurant in San Lazzaro, Bologna, unfortunately never opened. The project involved the creation of the restaurant's brand identity, trying to characterize the graphic design with a bold and very strong tone, being the first restaurant of its kind to open in the area.
The starting point was the palette, with bold but slightly desaturated colors. The graphic style is a combination of vintage and modern elements: the menu and poster layouts are somewhat reminiscent of old newspapers, with lots of small inserts and spaces for articles.
In sharp contrast, however, is the choice of font, a sans serif with irregular thicknesses mixed with a pixelated serif font. The combination of these elements, added to a playful and fresh tone of voice, resulted in a very strong and distinctive brand identity.
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